Go the -- to Sleep has gone viral on the strength of pre-orders. Check it out in this article:
A Whim, A Book, And, Wow! "
Over the weekend, “Go the — to Sleep,” which was due to hit stores in October, began climbing the Amazon best-seller list on the strength of pre-orders. After a reading on Saturday, Mr. Mansbach was surprised to see it rank in the top 200 on Sunday. By Tuesday, it rose to No. 3, and then briefly peaked at No. 2 on Wednesday. On Thursday, it was ranked No. 5."
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